+18% AI mentions for a game that was already on top
The mobile game was already among the top AI recommendations in its category — assistants mentioned it around 120 times a day. From a base like that, every extra percent is the hardest. A technical audit and content built on Scorra data delivered +18% brand mentions, and the game’s website became a source AI builds its answers on.
- ChatGPT
- Gemini
- Perplexity
- Google AI Mode
- Google AI Overviews
- Domain citations
- Blog citations
- Brand mention trend
Starting point
AI knew the game and recommended it regularly — around 120 mentions a day and a place at the very top of the category. But it described the game using other people’s sources: the domain was cited 7 times a day on average, and the blog not at all. From a high base, growth does not come by itself — models need new reasons to recommend you more often.
What we did
- 01
Diagnosis in Scorra
We looked at what players ask AI, who assistants cite in their answers and which questions the game’s website did not answer well.
- 02
Technical audit
A review of the website and blog for anything that made them hard to cite — crawler access, indexing, content structure.
- 03
Data-driven content
New blog posts that directly answer the questions people ask in AI conversations, rather than a list of keywords.
- 04
Daily measurement
The same questions asked in AI chats every day — so you can see which content starts getting cited and what to improve next.
Source: Scorra · 75 prompts daily in 5 AI assistants · daily data 23 Sep – 27 Oct 2026 · client name confidential